Learning Center / Client Spotlight

Balancing Art and Science: How Greystar Uses Data to Better Serve Renters

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September 13, 2024
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What is the nation’s largest apartment owner doing to meet the needs of renters? Greystar’s Becca Hallisey sits down with Apartments.com’s Chris Hood to share the company’s data-informed marketing strategy.

Presented by:
Becca Hallisey
Becca Hallisey
Senior Marketing Manager
Greystar
Chris Hood
Chris Hood
Senior Director of Marketing
Apartments.com

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