Latest Resources

Explore economic trends, renter behavior, and industry news.

October 30, 2025

From Apartments.com to Your Property Website: How Your Listing Drives Quality Traffic

A new white paper from Apartments.com highlights the important role that your Apartments.com listing plays in driving traffic to your property website and breaks down how this referral traffic compares to other sources.

Article

"Now Leasing" sign on mixed-use multifamily building in Sun Belt

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October 13, 2025

September Sees Steepest Monthly Rent Drop in Over a Decade

Asking rents slipped in September, according to the latest rent growth report from CoStar. Annual rent growth decelerated slightly to 0.9 percent, while regional and market-level rent growth leaders retained their edge.

Article

Man with a phone walking in Brooklyn in NYC

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October 10, 2025

The Top 5 Trends Defining NYC Renters

NYC renters play by their own rules. From amenities to search tools, they differ from the average renter in several important ways. Here’s what makes them stand out and what every New York City property owner and operator should know.

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October 7, 2025

Influencer Marketing: How to Promote Your Apartments

A growing number of apartment communities are adding influencer marketing to their toolkit. Here’s how to get started with the right influencer for your community.

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Young women pose for a selfie while hiking outdoors

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October 6, 2025

Gen Z: Your Guide to the Newest Renter Generation

Gen Z is growing up and ready to rent. Discover what sets this generation apart and how to transform your marketing strategy to meet their needs and priorities.

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October 3, 2025

9 Ways to Celebrate Halloween with Your Residents

Is your community ready for Halloween? With these spooky ideas, you can offer your residents a frightfully delightful holiday.

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Sep 25, 2025

The AI Advantage: Smart Solutions for Multifamily Marketers

Artificial intelligence is transforming how multifamily communities attract and engage with future residents. Join Apartments.com’s Stuart Richens to explore how Apartments.com is equipping you for success in an AI-powered world.

Webinar

Price transparency in multifamily advertising

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Sep 19, 2025

Price Transparency Laws: What Multifamily Properties Need to Know

A growing number of states are mandating price transparency in multifamily advertising. What does this mean for your properties? Stuart Richens walks you through the actions to take on your Apartments.com listings.

Webinar